Articles
2 de March, 2021
As I commented in the chapter Roles, responsibilities and seniority, expectations management is something that occupies between 50 to 80% of the time of a head […]
24 de February, 2021
The product development team is the one who will execute the strategy and achieve the objectives to achieve the product vision. Therefore, an essential part of […]
23 de February, 2021
By now you should have realized how much I like metrics. In my first book, Startup Guide: how startups and established companies can create profitable digital […]
15 de February, 2021
What needs to be done to get your product closer to the product vision? This is your strategy and product objectives. We are then talking about […]
15 de February, 2021
In 2015, we decided to extinguish the Quality Assurance (QA) function of our Locaweb product development team. We had 12 QAs, some with a developer profile […]
11 de February, 2021
Apesar de ser apenas 10% do tempo de um líder de produto, definição de visão de produto é sua responsabilidade mais importante. Sem a clareza de […]
4 de February, 2021
In my book Product Management: How to increase the chances of success of your software I comment on career progression starting with Business Analyst (BA) as […]
2 de February, 2021
This is the beginning of Part III of the book, about Tools, I’ll talk about the tools I’ve been using in my almost 30 years of […]
27 de January, 2021
This value I learned at Gympass. It was one of the company’s corporate values ​​and, in my opinion, every platform must incorporate this value in its […]