Articles
6 de October, 2020
As I commented in the chapter Roles, responsibilities and seniority, in addition to defining and implementing the product vision and strategy, it is the responsibility of […]
29 de September, 2020
The product development team is the one who will execute the strategy and achieve the objectives to achieve the product vision. Therefore, an essential part of […]
23 de September, 2020
What needs to be done to get your product closer to the product vision? This is your strategy and product objectives. We are then talking about […]
15 de September, 2020
Despite being only 10% of a product leader’s time, defining the product vision is the most important responsibility. Without a clear product vision, it is very […]
1 de September, 2020
In the previous chapter we just reviewed some basic concepts of digital products. Now let’s understand what a head of product is, what its roles and […]
26 de August, 2020
As I mentioned in my article about The role of the Product VP/Head, I’m writing an entire book about the many different aspects and skills needed […]
16 de August, 2020
After reading the article “product marketing and product management“, about the differences between product management and product marketing management, it may seem that the best place […]
4 de August, 2020
When we think about the product management function, we always imagine it being exercised in a company whose core business is software offered via the internet, […]
28 de July, 2020
When a company opts for diversification, team organization tends to be simpler. For each product, there will be a single team of engineers (2-8 people, which […]