Articles
22 de February, 2023
In my previous two articles, I explained why a company should worry about having more than one product and how a software product company can diversify its portfolio. In […]
13 de February, 2023
In the previous chapter, I discussed why companies should diversify their product portfolio. Now, I will show you how to do this. New Markets The first […]
7 de February, 2023
Why do some companies decide to have more than one product? How do they manage this product portfolio? Why do other companies prefer to focus on […]
31 de January, 2023
This is an expression that we normally say when the family of a skilled or knowledgeable person is often the last to benefit from her expertise. […]
24 de January, 2023
During my 30+ years leading teams in technology companies, I have seen and felt the effects of some crises and recessions. According to Wikipedia, since 1990, […]
2 de January, 2023
First of all, I wish you a happy 2023!!! I hope that this year we continue to advance in our learning about how to make digital […]
27 de December, 2022
In the chapter What is the difference between product marketing and product management? I commented on how marketing 4Ps (Product, Price, Promotion, and Place) are distributed […]
20 de December, 2022
If we search on Google for reasons why tech products fail, we will find many articles with many possible reasons explaining product failures. From 3 of […]
13 de December, 2022
In previous chapters, I discussed the relationship between the product manager and engineering, UX, product marketing, and project management. The question that remains is: what about […]