Articles
19 de November, 2024
One question that may arise after reading my last article about Head of Product doesn’t create product vision is who creates the product vision when the […]
13 de November, 2024
In my articles and classes on product vision, I comment that: Defining, communicating and reviewing the product vision is the most important responsibility of a product […]
22 de October, 2024
The first tool I want to present is the product vision. It will guide several decisions. Product vision is what the product will be like in […]
6 de October, 2024
Last week I had the pleasure of participating in the October Product Tank SP meetup at the invitation of Leonardo Pabon, who, together with Eric Nogare […]
24 de September, 2024
Last week, a well-known Brazilian entrepreneur was asked: “If your wife were the CEO of a large company, would you be engaged?” He responded by saying, […]
17 de September, 2024
Everyone has heard about the need to have a customer focus and to provide a positive experience in all interactions throughout their journey with the company. […]
8 de September, 2024
Paul Graham, YCombinator’s co-founder, wrote about a talk that Brian Chesky, AirBnb’s co-founder, gave at a recent YC event for founders. Brian shared some of his […]
27 de August, 2024
Startup Guide, how startups and established companies can create profitable digital products, was the first book I wrote, originally published in 2012, focused on what we […]
20 de August, 2024
When we set goals to be reached, I see some people saying things like “We need to set stretch goals,” even using quotes like “Shoot for […]