Articles
18 de December, 2024
I often find a division between the business and product areas in my mentoring and consulting sessions. On the one hand, teams are responsible for strategy, […]
4 de December, 2024
Following the model we saw, below I present some product vision examples so you can see different ways to show what your product will look like […]
26 de November, 2024
In a recent mentoring session, a product manager told me, “I defined the product vision and validated it with the founder, the board, and the entire […]
19 de November, 2024
One question that may arise after reading my last article about Head of Product doesn’t create product vision is who creates the product vision when the […]
13 de November, 2024
In my articles and classes on product vision, I comment that: Defining, communicating and reviewing the product vision is the most important responsibility of a product […]
22 de October, 2024
The first tool I want to present is the product vision. It will guide several decisions. Product vision is what the product will be like in […]
6 de October, 2024
Last week I had the pleasure of participating in the October Product Tank SP meetup at the invitation of Leonardo Pabon, who, together with Eric Nogare […]
24 de September, 2024
Last week, a well-known Brazilian entrepreneur was asked: “If your wife were the CEO of a large company, would you be engaged?” He responded by saying, […]
17 de September, 2024
Everyone has heard about the need to have a customer focus and to provide a positive experience in all interactions throughout their journey with the company. […]