Articles
4 de February, 2019
That’s one topic we hear almost daily in every company: seniority levels. There are many situations when this topic arises. Hiring, performance evaluation, raises, promotions, bonus, […]
28 de January, 2019
The financial outcome must always be used as one of the metrics that indicate that the company is being successful, that it is reaching its goal. However, it […]
21 de January, 2019
When I talked about the importance of being a data geek in a previous article, I explained the conversion funnel, which is formed by a set of data […]
13 de January, 2019
Once you get to bring in users (free or paid) to use your product, as discussed in my previous article, your next concern is related to the […]
17 de December, 2018
When we talk about prioritizing a roadmap, one thing that may happen is we end up saying yes to every request, from everyone. That is, everything […]
25 de November, 2018
When you are working on prioritizing a roadmap, you will certainly receive requests for new features coming from customers (or the commercial team) that, explicitly or not, […]
28 de August, 2018
Back in March I was invited by Dan, Marcell and Bruno to be part of a very interesting project they were initiating called PM3, an online product management course in Portuguese […]
27 de August, 2018
I already explained what is a roadmap, how to build it and what they are used for (planning and communication). During my time at ContaAzul and now at […]
1 de May, 2018
Producto.io is a community of professionals who work with digital products. It is maintained by Arthur Castro , Raphael Farinazzo , Marcell Almeida , Éfrem Filho and Thiago Diniz, a group of seasoned product managers quite […]